Joe Haddad, owner of Allegra Print & Imaging, has written a series of articles to help with common marketing concerns. The following articles appeared in BIZ X MAGAZINE, Serving the Businesses and People of Windsor and Metro Detroit.

• Be Creative with Staff Recognition Programs
• Cutting Mailing Costs Makes "Cents"
• Effective Event Planning
• Four Reasons For Adding those Finishing Touches
• Getting the Most from Print Communications
• Is Your Company's Image In Need of a Graphic Makeover?
• Managing Print Communications is Smart for Business
• Morale Boosting: Applaud your staff for a job well done
• Promotional Products Add Impact to Meetings and Events
• Saying "thank you" keeps customers coming back
• Seven Ways to Jump Start Your Next Direct Mail Campaign
• Shouldn't Your Business Card Work as Hard as You Do?
• Six Tips to Improve Response Rates
• Six little secrets for coming up with a great logo without breaking the bank
• Spreading Goodwill is Good Business
• Stand for your Brand
• Taking the Wrinkles out of Folding
• The Ten Most Frequent Proofreading Mistakes
• Where's the Envelope?
• Why Brochure Marketing Works
• Trade Shows - Make the Most of a Unique Opportunity
• Marketing Plan Essentials for Small Businesses and Organizations
• Get Better Results with Direct Mail - By Design
• Leaving a Lasting Impression with Colour
• Six Rules of Effective Document Design
• Save Time & Money with Digital Printing
• Build Brand Equity with Custom Calendars